Analytics & performance

See Per-Link Analytics on VLVTN

Updated 2026-08-05
The short answer
Open one smart link's analytics to deep-dive a single link: views, clicks, signups, unique visitors, click rate, a timeline, and breakdowns by platform, country, and device, plus top referrers and load-time metrics. An Exclude own toggle drops your own traffic. Per-link analytics is a Pro feature.
Note
Per-link analytics is a Pro feature. On a non-Pro plan the per-link deep-dive view returns a 403, and you stay on the overview KPI cards and your smart-link ranking instead.

Open a link's analytics

  1. Go to your analytics
    Open the analytics overview from your dashboard.
  2. Pick the smart link
    Select the smart link you want to dig into to open its per-link analytics view.
  3. Read the deep dive
    The page shows the metrics and breakdowns for that one link.

What you see

The per-link view breaks down a single smart link:

  • Views, clicks, and signups
  • Unique visitors and click rate
  • A timeline of views, clicks, and signups per date
  • Platform, country, and device breakdowns
  • Top referrers
  • Load-time metrics (LCP, FCP, TTFB) with sample count

Exclude your own traffic

Use the Exclude own toggle to drop your own traffic from the numbers. This keeps your own visits from inflating views and clicks while you build and test the link.

Use one window for a fair comparison

The analytics pages offer fixed ranges of 1D, 3D, 7D, 30D, and 90D. Choose the range that matches the question, then keep it fixed while you compare campaign periods or link versions. If you are testing your own link, keep Exclude own consistent too.

Read the timeline beside the totals. A short range can make a small change look larger than it is, and load-time metrics from real visitors can vary when the sample count is low. Use the same window before deciding that a link or page change moved performance.

Interpret DSP clicks correctly

Note
DSP clicks count clicks on streaming-platform buttons. They record the click-out to a destination, not what happens after the listener reaches that service.

Use the per-link click number to compare destinations and page behavior. Use the streaming service's own reporting to read streams, saves, and follows. Keeping those reports separate avoids treating a click-out as a guaranteed listening result.

Frequently asked

Is per-link analytics a Pro feature?

Yes. The per-link deep-dive view is Pro only. Free users get a 403 when they try to open it.

What breakdowns do I get?

Platform, country, and device breakdowns, plus a timeline of views, clicks, and signups per date, and a top-referrers list.

What does the Exclude own toggle do?

It drops your own traffic from the numbers, so your own visits to the link do not inflate views and clicks.

What load-time metrics are shown?

The per-link view includes LCP, FCP, and TTFB along with the sample count those measurements are based on.

Which date ranges can I compare?

The analytics pages offer fixed ranges of 1D, 3D, 7D, 30D, and 90D. Use the same range when you compare a link with a campaign period or with another link.

Do DSP clicks mean streams?

No. DSP clicks are clicks on streaming-platform buttons that leave the smart link for a destination. They are not guaranteed streams, plays, saves, or follows.